This paper considers the questions about the possibility of using data about the students presented in electronic form to build their digital portraits.  A set of characteristics necessary for its construction is proposed, a data model is designated.

Implemented tools for collecting data about students from social networks and other Internet resources. Algorithms for constructing a digital portrait are proposed. The application of machine learning algorithms for these tasks is illustrated. Examples of the use of digital portraits in education are given.

The questions of usage of the learners’ data in the solutions for generating student academic groups, electives and project teams are considered. The applications of Machine Learning clustering algorithms for these tasks are illustrated. The opportunity of usage of social network data is shown.